New way to play children’s playground marketing： How to turn traffic into retained volume in 2025？

New way to play children’s playground marketing: How to turn traffic into retained volume in 2025?

Who says children’s playground marketing can only send flyers and get discounts? In 2025, Success of Paradise has long broken out of traditional thinking and has played a new routine of immersive experience and technology integration of the new routine!

Theme activity: Turn every weekend into a festival

Now it’s hard to fool parents, and the same thing is the trampoline slide has long lost its freshness. Smart of Paradise knows how to create festivals! There is a plant workshop in spring, a frozen scene in summer, a harvest market in autumn, and a fairy tale theater in winter. Like Midong Entertainment in 12 years of practical combat, you have limited space and unlimited creativity – the same venue, through theme packaging can generate completely different experience value.

Take the "little career experience officer" to play the role of firefighters, chefs, and doctors. Children have fun, and parents think that have education meaning, killing two birds with one stone! This kind of interactive activity is easier to spread on social media than simply playing, and naturally forms word-of-mouth marketing.

Online and offline integration: Private domain traffic is the king

Still relying solely on store customer flow? Then you will be out! Fashion of Paradise has long been laid out on the entire domain marketing matrix. Douyin Challenge, Xiaohongshu grass planting, and WeChat community operation, a three-pronged approach will create a private domain traffic pool.

The Midong of one-stop solution includes digital operation support. Through enterprise WeChat intelligent customer service and mini program points mall not only improve service efficiency, but also importantly ofos precipitate userdata. Data is the new oil, and the accurate ofuser portrait can double the marketing effect!

Cross-border cooperation: 1+1>2of chemical reactions

The era of fighting alone has long passed! Successful of Paradise plays cross-border fusion. Educational institutions jointly promote research and study courses, catering brand creates parent-child packages, and mother-child brand holds health lectures together – resource integration, and value doubles.

MiDong In has summarized the following cases in more than 500 projects: the most effective cooperation is not simple traffic swap, but deep integration creates new value. For example, combining expanded rock climbing with steam education not only satisfies children’s desire for challenges, but also caters to parents’ educational needs.

Technology empowerment: Not yet come

AR treasure hunt, VR roller coaster, intelligent interactive projection – technology is no longer a show of skills, but a necessity. Nowadays, inof children are digital natives, traditional amusement equipment is difficult to arouse their interest.

The Midong of Trendy Toy Sports Hall series product, from 360 bicycles to diamond centrifuges, from light wheels to Mobius rings, each model incorporates technological elements. This place is not only an amusement park, but also an experience hall!

The key is to "retention" thinking

Traffic is easy to obtain, but retained volume is difficult to find. True ofmarketing experts think: How to make the customer go from "one-time consumption" to "long-term value user"?

The answer is membership system + value-added service. Layered equity design, hosting service expansion, and healthy management value-added – through customized service to enhance user stickiness. When parents think that the park is not only a children’s playground, but also a growth partner, it is a matter of repurchase and recommendation.

In 2025, of Children’s Park Marketing, the price war is no longer the price war, but the comprehensive experience power. Whoever can do it to the extreme in innovation, technology, and service will be able to break out in the fierce competition and become an irreplaceable joy magnet in the hearts of parents!

▶ Why choose Midong Entertainment?

The industry has been deeply rooted in 12 years, and the service has been projected worldwide by 1,200+ parent-child spaces.

Provide planning, design, research and development, production, construction, etc one-stop projectsolve solutions

It mainly engages in projecthave trendy toys and sports halls, indoor children’s playgrounds, expanded rock climbing, and outdoor unpowered climbing equipment. The product covers most of the product needs in indoor and outdoor areas, and has the full product line of production and R&D capabilities.

▶ Customer Testimony

"Midong of design not only makes children have fun, but also through scientific dynamic planning increases the average customer price by 30%!" – Operation Director of Mushroom Sports Hall

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