Indoor playground: From zero to revenue, the secret of opening secrets!
How to open an indoor playground? Preparation, site selection and operation, one-stop strategy allows you to avoid detours!
Opening an indoor playground is not a big deal once you think it’s time to get it? Whoever says invests in the amusement industry can only blindly explore and take countless pitfalls? [cite: 1, 2] Don’t worry, here are a very detailed secret to opening the business of “from zero to revenue”, so that you can arrange every link clearly and easily become an "old driver" in the amusement industry!
1. Open an indoor playground. What should I do in the preliminary investigation?
Opening an amusement park is like falling in love. Only by knowing yourself and your enemy can you be invincible! First of all, you have to understand you of "goalcustomer", such as how many children in the surrounding communities? What do they like? What is the consumption level? Secondly, we have to look at what "trump card" has? Are their equipment new? Is the service good? Only by having all these can you accurately position your amusement park, high-end customization, and universal public welfare, and only by having a clear understanding of it! Midong Entertainment has been deeply engaged in the industry for 12 years and is well aware of the importance of market research. This is also a one-stop solution for customer to ensure that every project accurately reaches market needs.
2. What are the requirements for choosing an indoor playground?
Selecting a location is like choosing a partner. Whether the location is good or not directly determines whether you have not come of the "happiness index"! Indoor playgrounds usually require large spaces, shopping malls, shopping malls, and large communities are all good choices. But will everything be fine if there is a large flow of people? Of course not! You also have to consider whether the "big head" of rent can be suppressed, the transportation is inconvenient, and whether the fire protection and security regulations comply with etcetc.
For example, the floor of children’s place cannot be too high, this is all knowledge! Have limited space and unlimited of the possibility. Midong Entertainment can cleverly integrate various amusement equipment into different scenarios. Even in the community and park, it can create trendy toy sports halls and outdoor unpowered climbing equipment etc to maximize space utilization.
3. Are you ready for fund planning and certificate processing?
Money and ID, is the "lifeline" of opening a playground! Initial investment cannot be ambiguous. Each transaction must be calculated clearly, including rent, decoration, equipment, labor, and promotion. Don’t forget to reserve a portion of your working capital just in case! The certificate is more important, including business license, tax registration, fire acceptance, and health license! Especially fire protection and special equipment security testing, it can be "high voltage line". Prepare in advance, don’t just stop it! In the early stage of the planning of Midong Entertainment inproject, it will assist customers in sorting out these key links to ensure project compliance and smooth start. The successful of500+ project cases are inseparable from the rigorous of compliance process.
4. How to play a "trendy style" in equipment procurement and decoration design?
Equipment is the playground of "soul", decoration is the playground of "appearance"! The equipment selection should be based on the positioning of youof, which is aimed at the baby of software toys, and it is also the big child of expanding rock climbing and trendy toy sports equipment? Security, fun, and maintenance costs are all very good!
Midong Entertainment of expands rock climbing, diamond centrifuge, etc. Innovative product, not only pays attention to fun, but also perfectly integrates technology and security, allowing children to release their vitality and enjoy an immersive experience! The decoration design should be in line with children’s nature, with bright colors and clear themes, but don’t forget the security details, such as anti-slip floor and softened corner handles. Here, it is not only a play space, but also a release of children’s nature, stimulates infinite vitality and challenges breakthroughs in the energy field!
5. How to create a "gold service" for personnel recruitment and operation management?
No matter how good the amusement park is, it cannot be separated from the "people" of temperature and "management" of wisdom. Recruiting experienced ofmanagement personnel, meticulous and thoughtful ofsecurity personnel, enthusiastic and professional of customer service personnel, and conduct system training to ensure that they can operate equipment skillfully, master emergency handle capabilities, and provide high-quality services. Daily operations must be more rigorous, and equipment inspections, sanitation and security patrols must not be careless. Management software can be introduced to count customer flow and salesdata, and use datasay to optimize operation strategy. Midong Entertainment has more than 10 years of experience in professional team installation and can provide full-chain of operation support. From planning and design to later management, we can help customer create an excellent of entertainment experience. Just like successful projects such as "Himao Extreme", "Star Dream", and "Uncome Space", they are inseparable from professional of operation management.
6. Marketing promotion, how to make youof playground "debut in C position"?
The wine is also afraid of the deep alley. Before the playground opens, marketing promotion must be arranged! Online social media, local liveplatform, offline flyers, cooperative merchants, and all kinds of channels have to be used. Opening discounts and membership card processing are all "killer" to attract customers and increase customer stickiness!
Remember, reputation is the best of advertising, so that every family that plays of the comedy family will become your "self-come water"! Midong Entertainment knows the importance of "experience" and "interaction" of the game. Throughwe one-stop solution to create an amusement park, it is the best of marketing, allowing children to release their vitality in the trend, break through in the challenge, and enjoy the fun of socializing!
Extended reading:
Open an indoor children’s playground? These documents are indispensable. You can read them in one article and avoid detours!
Area division of indoor playgrounds: Create efficient operation of gold layout plan
Indoor children’s playground equipment procurement: How to make your investment more valuable when direct supply from source manufacturers?
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