If you open a children’s playground alone, what factors will affect your profits?
You have never had it, why do you also open a children’s playground? Have of people make money every day, but have of people can’t make ends meet?
The children’s entertainment industry seems to have a low threshold, but it actually has hidden mystery. As a preparation for "single" to open a paradise ofyou, it is necessary to be clear about which factors will directly affect yourof’s profitability. Today, let us unveil these key elements of veil together!
1. The prime location, the flow of tourists is king
Position, always is the first of!
Try to think: No matter how good the equipment is, who can see it hidden in the deep mountains and forests? In a remote corner of amusement park, no matter how complete the facilities are, it is impossible to escape the fate of "no one left behind". Traffic = latent incustomer. Large communities, business district centers, and schools around… These high-density children’s distribution areas are the must-fight places!
Transportation convenience is also crucial. It is hard enough for parents to take their children out, and they have to work hard to find a store?
Sorry, goodbye!
When choosing a think site, you should "one-stop direct" and it is best to have catering and shopping facilities around you to form a "one-stop" experience closed loop.
2. Space planning, every inch of land is valuable
Area determines content, and content determines experience.
Small parks (200-300㎡) are suitable for infrastructure, medium parks (500-800㎡) can add multiple functions, while large comprehensive parks (1000㎡+) can provide a full range of experiences.
But don’t fall into the misunderstanding of “the bigger the better”! Rental costs will directly swallow youofprofit. In the core business districts of first-tier cities, the rent is often hundreds of yuan per square meter, and they must match the average customer price and traffic to support it.
3. Equipment selection, security-based
The quality is not up to standard? Then close the door!
Children’s playground equipment isyouof "lifeline", you must choose a regular manufacturer to produce of equipment. For example, Guangdong Midong Industry has been focusing on the research, development and production of amusement equipment for ten years, has 15 invention patents, productthrough ISO9001/CE/FCC triple certification, and has been exported to 52 countries. Professional of three-level quality inspection system allows every piece of equipment to stand the critical inspection.
Equipment updates are also continuing to attract repeat customers of key. Who would like to take your child to experience the same kind of facilities repeatedly? Only by regularly updating and introducing new gameplay can the park be fresh and attractive.
4. Personnel service, details win
No matter how tall you go to the Of Paradise, it will be useless if you don’t have high-quality services!
Employees, is paradise of "facade". Theyof smile, patience, professionalism… Every detail touches the parents’ nerves. Only by regular training and reasonable incentives can we ensure the service quality of stability.
Don’t think that naughty kids don’t know the good or bad! Children’s feelings are even more keen than adults. A warm and friendly environment will make them take the initiative to ask for it again. And a paradise lacking care? Sorry, once is enough.
5. Operation promotion, business will grow prosperous
A good horse also needs a good saddle match. No matter how good the park is, if you don’t have promotion, it is “hard to be bored and unaware of it”.
Online promotion is essential: social media operations, parent-child platform cooperation, membership mini programs… reach goalcustomer through multiple channels.
Offline activities should be more exciting: themed parties, parent-child interactions, special festival activities… Only by creating reasons for children and parents to win reputation and repurchase.
With years of industry experience, Midong Entertainment not only provides one-stop amusement equipment solver solutions, but also provides operators with operational support system, empowering entrepreneurs in all aspects from site selection and planning to opening and operation.
Conclusion: Leave professional matters to professional people
Opening a successful children’s playground is not easy. From site selection to equipment procurement, from personnel training to operation promotion, every step requires professional vision and experience.
Instead of feeling the stones across the river, it is better to choose a reliable of partner to provide you with full support from 0 to 1 of. Midong Entertainment has accumulated industry for twelve years, a 5,000 square meter customized processing factory, and a full-chain service system, allowing you to avoid detours in entrepreneurship.
Are you still worried about various problems in opening a paradise? Scan the QR code to contact us to get more professional solutions and industry information!